FAIN International

We are FAIN International

ABOUT US

Distributor and exporter of Korean cosmetics brands. Proposing business brands and contacting partners. Sales team in Russia and Southeast Asian countries. FAIN International wishes to bring its services to customers all over the world.

GLOBAL STRATEGY

After establishing a branch office, identify and adapt to the local market, and directly manage and enter stores from individual B2C to large franchise B2B.

BRAND STRATEGY

Directly conduct SNS marketing and influencer marketing to promote the K-beauty brand and lead the trend.

PRICING STRATEGY

Real-time monitoring of local online prices in Vietnam, warning of shops that violate the guidelines for counterfeit and consumer prices, and forcibly deleting posts.

2018

08
Established FAIN INTERNATIONAL Company in Seol, Korea

10
Opening a branch of FAIN VN in Ho Chi Minh City, Vietnam

2019

01
Expansion of operations in the Russian market and Southeast Asian countries

12
Reaching the milestone of "Export Tower of 3 Million Dollars"

2020

03
Awarded "Export Tower 7 Million Dollars"

06
Deploying retail activities in foreign markets: Alibaba, Amazon, Qoo10.jp, Qoo10.sg

10
Get Export Privileges for Small Exporters

12
Designated as a promising small export enterprise in Korea 2021

2021

01
Focus on developing business on e-commerce platforms in Vietnam: Shopee, Lazada, Tiki, Sendo and Shopee in Southeast Asia

03
Organizing TERAPIC brand exhibition at Saigon EXPO

12
Awarded the title of Excellent Export Enterprise by the Korean government

What we work

BUSINESS

Products distribution strategy

for Offline partners

Retail import market with the increasing trend of monopoly rate, Branch FAIN will proceed
to import goods directly from the company's factory to the customer's warehouse.
Helps to minimize distribution stages, saving time and costs
Brand Factory > FAIN Korea > FAN Vietnam > Customers

Business plan

FOCUS ON INITIAL BRAND AWARENESS
Focusing on increasing initial brand awareness and aiming to steadily increase sales rate by
entering local official online and offline channels.

MARKET EXPOSURE THROUGH COLLABORATION WITH LOCAL DISTRIBUTORS
Consumers easily access products through collaboration with local distribution companies
Expose the product to be able to.

LEADING THE TREND THROUGH SNS AND CONTENT MARKETING
SNS content, influencer and YouTuber
collaboration Local broadcasting program
PPL (Running Man, Love Game) exposure &
self-produced live MCN contents create new
issues for products & lead local market trends.

BRAND

Cosmetics

INFLUENCER

Online, Offline, KOL

BUYER

All Customers

SUSTAINABILITY THROUGH CONTINUOUS MANAGEMENT AND MONITORING
As a distribution expert, Fine complies with domestic and international distribution market price guidelines.
Real-time monitoring of local consumer prices for goods from vendors, duty-free goods, and fake goods from
other countries and endeavors to create a sustainable distribution market.

Google Ads

Facebook Ads

Outdoor Media

KOL

Ecommerce

Shop System

EXPO Exhibition

Reality TV Show

Typical export enterprise of Korea for many consecutive years!

Professional sales staff who understand the market characteristics of each country

Increase brand awareness to local customers through EXPO, Weekend Market

Promote products that appear directly in reality TV shows such as, Running Man, Love game, ...

Conduct PR and marketing through a network of famous cosmetic chain stores such as: Sammy Shop, Pharmacity, Thegioiskinfood...

Why us?

VISION

Pioneer

FAIN has proven its capabilities with excellent results in the Vietnamese market. We have been expanding our distribution network to new markets in Southeast Asia and Europe as well as East Asia and China.

Global

FAIN is doing its best to develop the global beauty market with the aim of promoting brands and increasing profits. In addition, we have various strategies and plans to capitalize on the global market.